Advertising

The Seattle Times Company

NWjobs | NWautos | NWhomes | NWsource | Free Classifieds | seattletimes.com

Business / Technology


Our network sites seattletimes.com | Advanced

Brier Dudley's Blog

Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

February 4, 2010 at 8:54 AM

Comments (0)     E-mail E-mail article      Print Print      Share Share

iPad lament from Microsoft's former e-book boss, in NYT

Posted by Brier Dudley

Dick Brass, who led Microsoft's efforts to develop e-reader technology a decade ago, couldn't take it anymore.

The now-retired executive wrote a long, thoughtful essay outlining how Microsoft's culture stifled creative work, including some that was later mirrored in successful products from Apple.

Brass, a former journalist now living on San Juan Island, launched Microsoft Reader with ClearType rendering technology in 1999, eons before the Kindle and iPad. But, he revealed in his essay published today in the New York Times, it fell victim to internal turf wars in Redmond.

An excerpt:

Although we built it to help sell e-books, it gave Microsoft a huge potential advantage for every device with a screen. But it also annoyed other Microsoft groups that felt threatened by our success.

Engineers in the Windows group falsely claimed it made the display go haywire when certain colors were used. The head of Office products said it was fuzzy and gave him headaches. The vice president for pocket devices was blunter: he'd support ClearType and use it, but only if I transferred the program and the programmers to his control. As a result, even though it received much public praise, internal promotion and patents, a decade passed before a fully operational version of ClearType finally made it into Windows.

Brass defends Microsoft against its haters:

The company's chief executive, Steve Ballmer, has continued to deliver huge profits. They totaled well over $100 billion in the past 10 years alone and help sustain the economies of Seattle, Washington State and the nation as a whole. Its founder, Bill Gates, is not only the most generous philanthropist in history, but has also inspired thousands of his employees to give generously themselves. No one in his right mind should wish Microsoft failure.

But he concludes by saying that its "dysfunctional corporate culture" is snuffing out its creative spark.

E-mail E-mail article      Print Print      Share Share

Comments
No comments have been posted to this article.

Recent entries

Advertising

Advertising

 
Most read
Most commented
Most e-mailed
 
 

Most viewed imagesMore

Advertising

Browse the archives

February 2010

January 2010

December 2009

November 2009

October 2009

September 2009

Extras