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Originally published July 23, 2007 at 12:00 AM | Page modified July 23, 2007 at 2:05 AM

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Harry goes out with a bang

It is the richest going-away party in history. "Harry Potter and the Deathly Hallows," the seventh and final volume of J. K. Rowling's all-conquering fantasy series...

The Associated Press

NEW YORK — It is the richest going-away party in history.

"Harry Potter and the Deathly Hallows," the seventh and final volume of J.K. Rowling's all-conquering fantasy series, sold a mountainous 8.3 million copies in its first 24 hours on sale in the United States, according to Scholastic Inc.

No other book, not even any of the six previous Potters, has been so desired, so quickly. "Deathly Hallows" averaged more than 300,000 copies in sales per hour — more than 5,000 a minute. The $34.99 book, even allowing for discounts, generated far more revenue than the opening weekend of the latest Potter movie, "Harry Potter and the Order of the Phoenix," which came out July 10.

"The excitement, anticipation and just plain hysteria that came over the entire country this weekend was a bit like the Beatles' first visit to the U.S.," Scholastic President Lisa Holton said in a statement Sunday. "This weekend, kids and adults alike are sitting on buses, in the park, on airplanes and in restaurants reading 'Harry Potter and the Deathly Hallows.' The conversations the readers have been waiting to have for 10 years have just begun."

The numbers are astonishing but not shocking. "Deathly Hallows" was designed to break records, released Saturday with a first printing of 12 million in the U.S. alone, although Scholastic spokeswoman Kyle Good acknowledged that some stores already were out of copies.

"Our distribution strategy was clearly right on target in order to sell 8.3 million copies in 24 hours," she said. "We are working with retailers to move additional copies to the places they are needed most in the coming days and weeks."

The book's British publisher, Bloomsbury, expects to announce sales figures today.

Earlier Sunday, Borders reported that it had sold 1.2 million copies worldwide in book's first day, the biggest single-day number ever for the bookstore chain. According to Borders, the previous Potter book, "Harry Potter and the Half-Blood Prince," sold 850,000 copies on its first day of release in 2005.

Both Amazon.com and Barnes & Noble announced that pre-orders exceeded 1 million. Seven of the top best sellers on Amazon were Potter-related Sunday, including the audio CD of "Deathly Hallows" and a box set of all seven Potters coming out in September.

"Deathly Hallows" was so popular that Hollywood studio Warner Bros. acknowledged it took away business from "Harry Potter and the Order of the Phoenix," the fifth Potter movie, because fans were too busy.

"They wanted to get that book Saturday, lock themselves in the house and read it, because they didn't want their other friends by Monday telling them who made it and who didn't," said Dan Fellman, Warner Bros.' head of distribution.

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