WASHINGTON — Asians and North Americans really do see the world differently.
Shown a photograph, North American students of European background paid more attention to the object in the foreground of a scene, while students from China spent more time studying the background, according to University of Michigan researchers.
The researchers, led by Hannah-Faye Chua and Richard Nisbett, tracked the eye movements of the students — 25 European Americans and 27 native Chinese — to determine where they were looking in a picture and how long they focused on a particular area.
"They literally are seeing the world differently," said Nisbett, who believes the differences are cultural.
The Americans looked at the object in the foreground sooner — a leopard in the jungle for example — and they looked at it longer. The Chinese had more eye movement, especially on the background and back and forth between the main object and the background, he said.
Reinforcing the belief that the differences are cultural, he said, when Asians raised in North America were studied, they were intermediate between native Asians and European Americans.
"Asians live in a more socially complicated world than we do," he said. "They have to pay more attention to others than we do. We are individualists. We can be bulls in a china shop, they can't afford it."
The findings are reported in today's issue of Proceedings of the National Academy of Sciences.