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Monday, November 22, 2004 - Page updated at 12:00 A.M. Pricey school rings in class of their own By Teresa Mask
The prices of class rings, a symbol of school affiliation and pride, have skyrocketed, making some parents and students wonder whether the keepsake is worth the cost. "I can't imagine what an $1,100 ring would look like. Does it have diamonds on it?" asked Sandi Matz, mother of 17-year-old Rachel, who attends Andover High School in Bloomfield Hills, Mich. As a matter of fact, it does. The rings in the girls Achiever Collection, for instance, range from $270 for white lustrium Jostens jeweler's own metal blend with cubic zirconias, to $690 for the high-end white or yellow 14K gold with diamonds. The boys prices range from $275 for white lustrium with cubic zirconias to $1,155 for white or yellow 14K gold with diamonds. Today's costs are too much for Bree Corcoran, 2004 Walled Lake Western High School graduate. "It's really expensive for something I probably wouldn't wear after I graduated," she said. "All the ones I heard about were about $500, and it was just crazy. One of my friends did get one, and he lost it in about a month, so it really wasn't worth it." Jostens, one of the leading makers of high-school class rings, has seen a decline in the purchases of class rings, said Rich Stoebe, director of communications for the Minneapolis-based company. During the late 1960s and early 1970s, about half of high-school students purchased class rings. Today, only about a third do, he said. Some opt to buy an alternate piece of jewelry. "My parents bought me a different ring that I would love the rest of my life," said 1980 Ferndale High School graduate Darcey McLaughlin, who still wears the ring. "Later in life, I grew to understand their wisdom."
Copyright © 2004 The Seattle Times Company
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