Microsoft Pri0
Welcome to Microsoft Pri0: That's Microspeak for top priority, and that's the news and observations you'll find here from Seattle Times technology reporter Sharon Chan.
Blog Home
| E-mail Sharon |
Subscribe |
Twitter feed
| Interviews
| Brier Dudley's Blog
Comments (0)
E-mail article
Print
Share
Nokia bets the company on Windows Phone 7
Posted by Sharon Chan
Nokia will make Microsoft's Windows Phone 7 the primary operating system on the Finnish company's smartphones.
Today's announcement is a major boon for Microsoft, which has seen a slow start to sales of Windows Phone 7 since it launched in the fall. It also is a significant turning point for Nokia. While still the world's largest phone maker, the company has seen its share diminish as its operating system, Symbian, has fallen behind Google's platform, Android.
Microsoft and Nokia have shared interest in competing against Apple and Google. The ties go deeper. Nokia's chief executive is Stephen Elop, the former president of Microsoft's Business division.
In an open letter written by Microsoft Chief Executive Steve Ballmer and Elop, the two said, "There are other mobile ecosystems. We will disrupt them."
Elop and Ballmer both spoke at a news briefing in London Friday that was broadcast on the Internet. "This partnership with Nokia will accelerate, dramatically accelerate, the development of a vibrant, strong Windows Phone ecosystem," Ballmer said.
The partnership brings together software from Microsoft and phones from Nokia. The two companies say they will combine services, such as Nokia Maps with Microsoft's search engine, Bing, and ad platform, AdCenter. Microsoft would provide software tools to developers building for Nokia phones. Nokia will also play a significant role in the future development of the Windows Phone operating system. The Nokia application marketplace will also be added to the Windows Phone app market.
Elop said he considered staying on Nokia's current development path with Symbian and a new system, Meego, but thinks Windows Phone 7 offered a faster path. He said Nokia also met with Google to discuss Android, but concluded, "we would have difficulty differentiating within that ecosystem," he said at the news conference.
Will Stofega, an analyst at research firm IDC, said. "It did show it was a very careful and considered move" to go with Microsoft, he said. "It shows to me he really did a lot of due diligence. I think it inspires confidence going forward."
Stofega said for the partnership to be successful, "They will need to be very, very aggressive in their time to market." Elop declined to say at the news conference when the first Nokia phone running Windows Phone 7 would be introduced.
Nokia will continue to support Symbian in its lower-end phones, which is the market leader among mobile operating systems, installed on 1.1 billion phones. But it does remove Symbian as a continuing competitive force on smartphones, a market now featuring Windows Phone 7, Apple's iPhone, Google Android and Research in Motion BlackBerry. Hewlett Packard is also focused on building out the market for WebOS on mobile phones.
Nokia and Microsoft still need to finalize a definitive agreement.
Elop also announced a major reorganization, dividing the company into Smart Devices and Mobile Phones, and shuffled its senior managers.
Microsoft stock is down 27 cents in interday trading, at $27.26 per share.
May 24 - 6:10 PM Report: NBCUniversal in talks to buy back MSNBC.com from Microsoft
May 18 - 3:38 PM ITC says Motorola violates a Microsoft patent on its Android devices
May 17 - 5:36 PM Microsoft Pri0 out of the office
May 17 - 6:00 AM Microsoft poised to reap rewards from Facebook IPO


- Madrona dad killed by a bullet as he drove through Central Area
- Matt Flynn has good day in Seahawks' 3-way QB competition
- Why dealing for Kellen Winslow makes sense for Seahawks | Steve Kelley
- Facebook messages trigger melee at Whitman Middle School
- Komen controversy hurting Race for the Cure
- Driver fatally shot in Central Area
- Ex-boyfriend sought in death of Renton girl, 17
- Opponents of gay-marriage law get unexpected aid: from Muslims
- Fatal south Seattle shooting suspect now in jail
- It's been great; see you soon in my new columns | Nicole Brodeur
- Opponents of gay-marriage law say they have enough signatures
865 - Mariners look to get back on winning track against Angels
475 - Madrona dad killed by stray bullet as he drove through Central Area
278 - Komen controversy hurting Race for the Cure
216 - Typical CEO made $9.6M last year, AP study finds
148 - Sources: DOJ sends letters to city blasting police reform efforts
137 - Fact check: Ad exaggerates Obama's debt
96 - It's been great; see you soon in my new columns
70 - The Seattle area's scandalous lack of adequate transit capacity
66 - Eric Wedge not happy with Mariners after 14-strikeout perfromance versus Dan Haren
60
- Madrona dad killed by a bullet as he drove through Central Area
- Facebook messages trigger melee at Whitman Middle School
- Driver fatally shot in Central Area
- Downtown building fetches $55M, thanks to Amazon effect
- Opponents of gay-marriage law get unexpected aid: from Muslims
- Get a sitter — please — for these 10 great date-night restaurants | All You Can Eat
- Komen controversy hurting Race for the Cure
- Rescued teen tells author how story helped him survive
- Sounders FC salaries released for 2012 season | Sounders FC Blog
- 520 bridge builders pledge to look into beer drinking



News where, when and how you want it
All newsletters Privacy statement