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Friday, May 4, 2007 - Page updated at 02:01 AM

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A sip of something stronger: Distillery startups catch on

Seattle Times business reporters

Liquor distilleries often flourish where there are wineries, breweries and fruit.

California has 87 licensed by the U.S. Alcohol and Tobacco Tax and Trade Bureau, and Oregon has 15.

Washington is an exception, with only two companies holding licenses to produce and bottle spirits — and neither sells a drop of liquor.

Don Poffenroth saw the gap and changed his mind about starting a brewery in Spokane, opting for a distillery instead.

"The market is much less developed than brewing," Poffenroth said, "especially compared to Europe, where there's a distillery in every city."

Dry Fly Distilling plans to start cranking out vodka and gin this summer. Whiskey will be ready in 2009, after it's had time to age.

Poffenroth and co-founder Kent Fleischmann are quitting their management jobs at Ventura Foods and Sysco, respectively, and putting about $500,000 into their startup. They also have a $100,000 line of credit.

They're being trained by their German equipment manufacturer, Christian Carl, and at seminars that are part of the nationwide resurgence of small distilleries.

After a wave of new craft breweries and small wineries, which require less money to start and have easier licensing standards, distillery startups are finally catching on.

The country has more than doubled its number of small or "craft" distillers to about 90 over the past decade, said Bill Owens, president of the American Distilling Institute. He figured California, Oregon and Michigan have the most.

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Washington trails because it has no existing distillers to share their ideas and knowledge, Owens said. Fledgling distillers, such as new brewers and winemakers, need someone to call for help when they're learning.

Oregon has more established distillery know-how, including McMenamins' Edgefield Distillery, which started in the late 1990s. The company sells its own whiskey, brandy and gin at pubs in Oregon and Seattle, including Dad Watsons in Fremont and Six Arms on Capitol Hill.

In Washington, two distilleries have federal licenses. Sunny Pine Distillery in Twisp, Okanogan County, which some say used to make tinctures rather than liquor, is being turned into a cheese plant, according to a woman who answered the company's phone and identified herself as the cheesemaker but would not give her name.

Mountain Dome Winery in Spokane is sitting on about 100 gallons each of cherry and apple brandy, which winemaker Erik Manz said was a project of his father, Michael, who died last fall.

Manz doesn't have time to work on selling the stuff and, because of liquor laws, he can't offer brandy tastings.

"You can't manufacture and taste it at the same place, because it's a sin," he joked. "Sometime I'd like to tinker with it, but my hands are full and it'll last hundreds of years."

— Melissa Allison

Tidbits

Starbucks has revised its application for entry into India, according to The Hindu, an Indian newspaper. The coffee chain's initial application was rejected because of concerns about its India ownership structure, which was to be divided among Starbucks, an Indian retailer and Starbucks' business partner in Indonesia, the report said. Now Starbucks will use a franchise route rather than a joint-venture model. Starbucks wants to open in India by the end of the year, and The Hindu's sources say the chain hopes to have about 100 locations there by early 2008. — MA

QFC opened a new store near Seattle Center that it is calling "Uptown." It is the anchor tenant for Lumen, a mixed-use project with retail shops and high-end condominiums, and offers free underground parking. QFC, a division of Kroger, has 77 stores in Washington and Oregon. — MA

Fuel Coffee opened a new shop in Wallingford last month. It is the third location for owner Dani Cone, a former Caffé Vita barista who also has Fuel shops on Capitol Hill and in Montlake. — MA

Canlis Restaurant awarded a scholarship worth $2,000 to a budding master sommelier named Dennis Kelly of The French Laundry in Yountville, Calif. He is the first recipient of the Canlis Sommelier Scholarship, which will go each year to pay for testing fees, travel and educational expenses associated with becoming a master sommelier. According to the Court of Master Sommeliers, which will recommend West Coast candidates to Canlis, there are only 79 master sommeliers in North America and 124 worldwide. Applicants for the Canlis scholarship will undergo a rigorous application process, then work at the restaurant for one day before the Canlis family and wine team determine the winner. MA

Retail Report appears Fridays. Melissa Allison covers the food and beverage industry. She can be reached at 206-464-3312 or mallison@seattletimes.com. Monica Soto Ouchi covers goods, services and online retail. She can be reached at 206-515-5632 or msoto@seattletimes.com.

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