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Thursday, May 20, 2004 - Page updated at 12:00 A.M.
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Northwest stock contest 2004 | Consumer affairs

Pressure builds against Safeway CEO

By Michael Liedtke
The Associated Press

Safeway Chairman Steve Burd
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SAN FRANCISCO — Vilified by disillusioned workers and disgruntled shareholders, Safeway Chairman Steve Burd will defend his track record — and job — in a showdown today at the struggling supermarket giant's annual meeting.

The dissident shareholders, led by a group of public pension funds, are hoping the meeting becomes the coup de grace in an eight-week campaign to pressure Burd into relinquishing some of his power after 11 years as Safeway's CEO. His opponents want him to turn the chairman's role over to a leader with no previous ties to the Pleasanton, Calif.-based grocery chain.

Burd, 54, has steadfastly refused, brushing off the complaints as the biased views of a few pension funds catering to politically powerful labor unions that are trying to punish him for his prominent role in a bitter Southern California grocery strike that ended in February.

But the shareholder misgivings may not be so isolated. Burd suffered a significant setback earlier this month when two influential advisory firms — Institutional Shareholder Services and Glass, Lewis — recommended withholding votes for his re-election as chairman.

Echoing the concerns of unhappy shareholders, the advisory firms say Burd should be held accountable for leading a board that lacks the independence from management to protect shareholder interests.

Safeway investors have had plenty of reasons to be disappointed recently. Two-thirds of the company's market value has evaporated since the end of 2000, wiping out more than $20 billion in shareholder wealth. What's more, the company has lost $998 million in the past two years, as supermarket takeovers engineered by Burd in Illinois and Texas have soured and labor tensions have mounted.

Burd primarily has blamed the company's woes on a sluggish economy and tougher competition as discount king Wal-Mart muscles into the grocery industry. Despite the recent troubles, Safeway's shares, which closed at $20.95 yesterday, remain well above their split-adjusted price of $3.78 when Burd became CEO in April 1993.

The company's long-term success has richly rewarded Burd. During his Safeway reign, Burd has pocketed stock-option windfalls totaling $58 million, including $30 million since last September.

Safeway has made some concessions since shareholders began clamoring for change. Most significant, the company has agreed to replace three directors on its nine-member board later this year.

But the dissident shareholders, along with the proxy advisory firms, insist Safeway hasn't gone far enough. The critics say investors shouldn't be satisfied until Burd splits the CEO and chairman jobs.

The division is becoming increasingly common among major companies as they try to draw a clearer line between management and the board.

The dissatisfied shareholders are particularly troubled by three red flags: the defection of four key executives during 2002 and 2003; a confrontational approach to labor negotiations that has alienated many Safeway employees; and flopped acquisitions that have cost Safeway more than $2 billion.

"There is a nagging sense these things are all symptomatic of a management team that isn't managing very well and a board that isn't overseeing management very well," said Bill Atwood, executive director of the Illinois State Board of Investment, one of the dissidents. Burd's most strident opposition also includes pension funds from New York, Connecticut and California.

The pension funds are hoping at least 25 percent of shareholders withhold their votes for Burd, Atwood said.

That total would be an unusually high expression of disapproval, but still well below the 45 percent of voting shareholders who withheld support for Walt Disney Co. CEO Michael Eisner in March. After that rebuke, Disney stripped Eisner of the chairman's job.

Burd has declined to give media interviews during the dustup, but an April statement submitted to the Securities and Exchange Commission reflected his determination to weather criticism as he tries to lower supermarket wages to compete with Wal-Mart.

"As is the case in any journey that matters, the first step requires courage," Burd wrote. "Business leaders who take it must be prepared to be demonized as heartless profiteers."

Copyright © 2004 The Seattle Times Company

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